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5 Big Mistakes Musicians Make With Their Websites – #2 – The “Las Vegas Casino” Website
By Mark | Improving Your Website
This is the second in a short series of articles looking at some of the most common mistakes that I’ve seen bands and musicians make with their websites, a problem that can lead to a very slow website. Last time we dealt with the “Ghost Town website” where nothing ever happened. This time we’re looking…
5 Big Mistakes Musicians Make With Their Websites – # 1 – The “Ghost Town” Website
By Mark | Improving Your Website
This short series of articles will look at some of the most common mistakes musicians make with their websites. I will start with probably the worst offender, what I like to call the “ghost town” website. The Problem. Have you ever seen those sites that haven’t been updated in about four years? Full of last…
Tips on getting your Demo Recording heard
By Mark | Marketing & Promotion
You’re standing there with your shiny new demo recording in your hand with a grin from ear to ear. It sounds fantastic! You think to yourself “now all I’ve got to do is get that person at the record company or the management company or the movie soundtrack people or the DJ at the local…
How Do I Make My Press Kit Stand Out From The Crowd? – Part 4 -Format.
By Mark | Marketing & Promotion
In the first three articles in this series, we looked at the importance of good content in your press kit. In this article, we will be looking at the “Format” of your press kit. Format covers a number of aspects including how it looks and its styling, as well as how it is presented, either…
Building an Effective Press Kit for Musicians and Bands – Part 3 – Some Marketing
By Mark | Marketing & Promotion
Marketing for musicians can be hard and some musicians get all bent out of shape when you mention words like “marketing” or “sales”. This is something you are simply going to have to deal with at some point if you are trying to push your music. If you truly believe you shouldn’t have to be…
Building an Effective Press Kit for Musicians and Bands – Part 2 – Bio Basics
By Mark | Marketing & Promotion
All bands and musicians need a good bio. “What is a bio exactly?” I hear you say. Wikipedia defines a bio like this: “Greek words ‘bios’ meaning ‘life’, and ‘graphos‘ meaning ‘write’ is an account of a person’s life, usually published in the form of a book or essay, or in some other form… A…
Building an Effective Press Kit for Musicians and Bands – Part 1 – Overview
By Mark | Marketing & Promotion
A Press Kit is still one of the most vital tools for musicians and bands. Yet, most people don’t know how to make one. This series will show you how step by step but first, a little background. A few years back I ran an internet radio station as a hobby. Consequently, I dealt with…
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